Behind the Brand

Who We Are

There are two people behind Ariica. Titas, who initially came up with the idea of the brand is the bald one. Kurtas, who is currently writing the contents of this page, is the one with hair. We're both celebrating our 25th birthdays this year and decided there was no better time to achieve the dream of our own brand than today. We have degrees in Economics and Computer Science which may seem a strange mix to enter the fashion industry with but we believe we've used our skillsets to maximum potential in the creation of Ariica.

Why We Exist

In today's brutal fashion industry it is becoming increasingly difficult to find a brand you can relate to. Whilst that may not be important to everyone, it is to us. Thus it became our mission to create that very brand - where customer interaction is a primary focus without neglecting the quality of material and design work.

Our Vision

We believe we have created a brand where the voice of the designer, coupled with the needs of the customer shines through in every product we create and post we publish. Every buyer is meaningful to us and we repay that loyalty by listening - taking on board any and all suggestions for current and future products via interactive questionnaires.

The Designs

The majority of inspiration to our designs began during our time living in Richmond where we spent some time playing the role of tourist. The idea for the celestial collection came from our day trip to the King's Observatory. The price of admission was well worth the sleek space-themed designs we created from the trip. As for any future designs, we look for inspiration in anyone or any location.

What's Next?

There's big dreams for Ariica and it all starts with you. We hope we have convinced you to buy a product or two (or three) from us through the quality of designs and quality personalities. The more we sell the more we can provide as we look to add new designs, products and team members to Ariica.